Variable Addressing

Variable addressing, also known as Variable Data Printing (VDP), is an advanced method in direct mail marketing that uses digital printing to apply addresses, postage, and other customized details straight onto envelopes or mailers.

With Variable Data Printing (VDP), you can personalize each mail piece in a single production run by pulling information from a database. At DMR, we employ fast digital printers to create unique items in one efficient step, incorporating elements like addresses, barcodes, or recipient-specific images.

From overprinting on preprinted letter shells to fully variable color or black printing as well as addressing letters, postcards, or flyers—we handle it all.

As your trusted Houston-based provider for Variable Data Printing (VDP), DMR has the expertise to give your mailings a polished appearance while helping you cut down on postage costs!

Variable Addressing
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